Q13

“The ingenious synthesis of the written word and illustrations proved to be an attractive and ‘easy’ alternative for the masses who never gained a foothold in the traditional written literature. Philippine poetic and dramatic forms were rooted in oral traditions. Previous to komiks-magasin, literature was elitist, and even its progressive wing lured only the intelligentsia. As one komiks-magasin suki put it, ‘Hindi nakakasakit ng ulong basahin.”

Danny Mariano
In The Name of the Masses
TV Times 1978